The company aimed to increase its cross-media presence and thereby communicate new company-specific developments on relevant social media and industry-related platforms.
Development of a social media strategy and creation of social media content adapted to the specific platforms. In particular, the publication of company-specific as well as industry-related topics.
In this context, company-related news was reported and interviews with employees were conducted in order to communicate work processes transparently to the outside world as well as to market cross-company developments, such as the MOSAiC expedition.
Shooting and producing videos that showcased the company’s key expertise and capabilities.The design of the website, as well as the ongoing updating of content.Company-related news was continuously reported to specific platforms relevant to the industry.
A greater online presence was created for the company to better position itself in a competitive environment – both locally and internationally. It was important to present the internal structures as well as the expertise of the company across all media channels.
Through this cooperation, we were able to expand our know-how to such a complex issue and therefore adapt for future collaborations.